Frogio is a social media platform where users can share, view and upload “Only-In” moments unique to their city or location. A fun and dynamic city-based platform where users can create a profile, upload, share, view and interact with content, and even follow cities or users from around the world. A virtual space where all things unique, funny, crazy or cool about cities, cultures and countries can be shared and enjoyed through one portal by people all over the world.
We were tasked to help transform this vision from its inception into mature platforms. We provided web and mobile application design, UI/UX design, along with logo concept and brand design development that has followed through in every detail.
The brand concept:
The logo & brand colors represent the moment of capturing something unique. The logo highlights the eyes of the tree frog in action, peeking and catching something great! A custom designed font extenuates the essence of this lively and fun brand. Coupled with vibrant colors and simplicity in execution, so that the visual content is what takes center stage.